AI Enhances UAE Workers' Efficiency, Freshworks Study Reveals

The study notes that UAE workers are highly comfortable with AI, with 84% expressing confidence in using AI tools. This comfort level is the highest globally, reflecting a strong adoption of AI technologies across various sectors in the UAE. The primary applications of AI among these workers include data analysis and content creation, tasks that traditionally consumed considerable time.
AI's integration into the workplace is not just about saving time but also about improving job satisfaction and creativity. According to the study, 90% of workers report that AI helps them manage their workload better, and 85% say it enhances their creativity. Additionally, 83% of employees feel more motivated and enjoy their work more when using AI.
These benefits extend to the organizational level as well. Companies in the UAE are witnessing increased productivity and efficiency, which translates to better business outcomes. The study emphasizes that AI is not replacing jobs but transforming them, allowing employees to take on more strategic roles and responsibilities.
Moreover, the demand for AI skills is reshaping the job market. Leaders in the UAE prioritize AI proficiency when hiring, with 66% of them stating they would not consider candidates lacking AI skills. This trend underscores the growing importance of AI literacy in securing employment and advancing careers in the modern workforce.
As AI continues to evolve, its role in the workplace is expected to expand further. The study predicts that AI will continue to drive changes in job roles and skills, with a significant portion of future jobs involving tasks and responsibilities that do not exist today. This ongoing transformation necessitates continuous learning and adaptation among workers to stay competitive in the job market.
The findings from Freshworks' study underscore the pivotal role of AI in shaping the future of work in the UAE, highlighting both the opportunities and challenges that come with this technological shift.
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