Rivian Unveils Unexpected Electric SUVs: R3 and Rally-Ready R3X

Electric vehicle (EV) manufacturer Rivian surprised the automotive world last week with the reveal of two new SUVs – the R3 and the performance-focused R3X. These new additions will be the smallest in Rivian's lineup, potentially outshining their larger siblings in terms of popularity.

The R3 takes the platform of the previously announced R2 SUV and shrinks it down even further. This results in a distinctive design with a shorter wheelbase compared to both the R2 and the R1S, Rivian's flagship SUV. Despite the compact size, the R3 maintains a hatchback silhouette and significant ground clearance, hinting at its potential for off-road adventures.

However, it was the R3X that truly stole the show. This performance variant boasts a wider stance, more aggressive wheels and tires, and increased ground clearance compared to the standard R3. Visual cues that set the R3X apart include orange accents on the wing mirrors and prominent tow hooks, a departure from Rivian's usual yellow highlights for high-performance models.

While details on pricing, range, and availability haven't been officially released, speculations suggest a starting price for the R3 that falls below the R2. The release date for both models is expected to be sometime after 2026. Despite the wait, the R3X, in particular, has already garnered significant interest, becoming one of the most anticipated electric vehicles on the horizon.

Analysts believe the R3's combination of compact size and potential affordability could position it as a strong competitor in the growing market for electric crossovers. The R3X, on the other hand, caters to a specific audience seeking a rally-inspired electric SUV with a focus on performance and rugged capability.

Rivian has yet to reveal any concrete information on powertrain options for the R3 and R3X. However, based on the orange accents and the focus on performance for the R3X, speculation suggests it might be offered exclusively with a tri-motor configuration, providing maximum power and potentially all-wheel drive. The standard R3, on the other hand, could come with a variety of options, including single, dual, or even tri-motor setups, depending on the desired range and performance.

The reveal of the R3 and R3X marks a significant step for Rivian as it expands its offerings beyond the larger R1S and R1T pickup truck. With these new, smaller SUVs, Rivian is poised to tap into a broader market segment and potentially solidify its position as a major player in the ever-evolving electric vehicle landscape.